Marketing Magic:
Equal Parts Science & Sparkle
Your marketing opportunities deserve strategic expertise backed by analytical precision and creative vision. That's where I come in. As a strategic marketing leader who excels at execution, I help organizations transform potential into growth through masterful planning, market positioning, and team development. Every strategy moves from vision to reality through operational excellence—because lasting results require both science and sparkle.
Marketing Leadership That Delivers
Transforming Potential into Performance
Leadership &
Vision
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Strategic Marketing Leadership: Transform marketing vision into reality through data-driven planning, precise execution, and measurable results
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Digital Innovation & Transformation: Lead digital evolution through emerging technologies, automation, and innovative solutions
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Growth Strategy & Implementation: Turn market opportunities into revenue through systematic planning and flawless execution
Digital Innovation &
Performance
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Performance Marketing: Drive growth through advanced digital marketing techniques
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Marketing Technology Leadership: Navigate and optimize complex marketing technology ecosystems
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Analytics & Insights: Transform data into actionable strategies and measurable results
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Digital Experience Optimization: Create seamless, data-driven customer experiences
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Marketing Automation: Design and implement sophisticated automation strategies
Omnichannel Marketing Leadership
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Relationship-First Channel Strategy: Create cohesive experiences that blend personal interactions with digital innovation
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Cross-Channel Integration: Orchestrate seamless customer journeys across digital and traditional channels
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Customer Experience Optimization: Ensure consistent, meaningful interactions at every stage
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Performance Measurement: Implement cross-channel attribution and optimization frameworks
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Team Alignment: Unite teams around integrated channel strategies
Specialized
Expertise
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Digital Transformation: Guide organizations through marketing technology evolution
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E-commerce Excellence: Drive online revenue through optimized digital experiences
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New Market Entry & Expansion: Plan and execute successful market expansion strategies
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Nonprofit Marketing Leadership: Leverage strategic expertise to drive mission impact
Brand &
Market Impact
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Brand Strategy & Activation: Define your unique market position and bring it to life across all touchpoints
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Digital Experience Design: Create compelling digital-first brand experiences that drive engagement
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Marketing Technology Optimization: Build and optimize your marketing tech stack to drive efficiency and results
Product-to-Market
Excellence
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Go-to-Market Strategy & Process: Design and implement comprehensive go-to-market frameworks, from market analysis to launch execution and optimization
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Market Research & Customer Insights: Transform data into actionable customer understanding and market opportunities
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Product Positioning & Value Proposition: Create compelling positioning and messaging that resonates with target audiences
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Launch Planning & Execution: Build and implement detailed launch roadmaps across all channels and touchpoints
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Digital Go-to-Market Innovation: Develop digital-first approaches that maximize market impact and customer adoption
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Sales & Channel Enablement: Equip teams with tools and training to support successful market entry
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Performance Measurement: Establish KPIs and reporting frameworks to track and optimize go-to-market success
​Media Planning &
Channel Mastery
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Digital Media Innovation: Lead performance across paid search, social, programmatic, and emerging platforms
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Media Mix Optimization: Develop sophisticated strategies across digital, print, and broadcast
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Marketing Automation Excellence: Leverage marketing technology for personalized customer experiences
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Integrated Campaign Management: Execute multi-channel direct mail and catalog campaigns at scale
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Marketing Mix Performance Optimization: Drive continuous improvement through data-driven insights
“If everything seems under control, you're not going fast enough.”